Meet our Team of Coaches.

Shanta Segabon

Shanta Segabon
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A seasoned, ambitious marketing leader with a 15-year record of achievement developing and implementing strategic CRM initiatives in ever-changing, dynamic digital environments.

Elaine Gardiner-Ruddock

Affiliate management Academy Course Director
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A seasoned igaming Affiliate Marketing professional

Gali Hartuv

VIP & Loyalty Engagement management Course Director
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I have over 12 years of experience in leading customer operations, high-value customer engagement programs, performance analytics, and bottom-line optimisation

Andrew Visser

Business Process Improvement course director
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Andrew has more than 20 years of improving operations and delivery processes in various industries,

Melissa McEllhatton

Responsible Gaming & Player Protection
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Mel McElhatton is a psychotherapist and social worker, with over 7 years of experience working directly with people experiencing addictions

Marjolein Ekkelboom

Game Design & Player Engagement
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Marjolein Ekkelboom is a digital marketeer from Amsterdam who currently lives and works in Malaga Spain. passionate about finding innovative ways to create campaigns and tell brand stories.

Aleksandr Kostjukevits

AML in Gaming Course Professor
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Aleksandr has 16 years of experience in law and compliance. He was serving as Group Chief Compliance Officer & General Counsel of Olympic Entertainment Group,

Julia Carcamo

Casino Marketing Course director
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Julia Carcamo is a casino branding expert and the author of Reel Marketing: The Art of Building a Casino Brand.

Itsik Akiva

IGaming Course Coach
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Itsik has recently been featured as one of “ 25 People to Watch for 2020 ” by Global Gaming Business Magazine. He is passionate about passing on his knowledge and global gaming experience to operators, regulators, and suppliers around the world.

Roselyn Borg

Diversity in Gaming
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Great passion for training, having developed various training programmes and I deliver training on a regular basis.

Richard Marcus

Table Games Coach
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Richard Marcus is the organizer of the Global Table Games and Game Protection Conference in Las Vegas

Bernd Henning

Coach
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Bernd has over 20 years experience in the online gaming world

Juan Pablo Córdoba López, Argentina

LATAM: Juegos Online
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Juan Pablo es Jefe de Producto para el desarrollo de juegos enfocados enLatinoamérica para Microgaming

Sebastián Perrier, Uruguay

LATAM: Juegos Online
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Sebastián has +10 years of iGaming experience in Latin America. He is a founding member of NekoGames and iGamingLatam

Marieanne Carmody Weir

Coach
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Marieanne Carmody Weir an accomplished and high-achieving gambling industry professional with over 30 years’ experience in the gaming industry. With a vast knowledge of regulatory compliance, safer-gambling, anti-money laundering and training she is passionate about ensuring a strong compliance and risk culture is embedded into the business.

Sydney Smith

Coach
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Sydney Smith is a PhD candidate, has a Master’s degree in Clinical Psychology and Psychometrics, and holds licensures as a Licensed Professional Counselor (LPC),and a Nationally Certified Gambling Counselor (NCGC-II).

Wendy Lawrence

Coach
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Wendy Lawrence is an experienced lottery professional having worked on both the operator and supplier side during her career.

Hugo Llanos

Coach
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Hugo has 13 years of experience in the sports betting industry.

Ari Fox

Coach
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Ari Fox is one of the world's most intuitive minds in understanding cultural behavior and sociology of generations when it comes to entertainment and games.

Lucien Wijsman

Coach
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A veteran Casino Operator, Adviser, Marketing Expert and Edutainer with over 30 years of experience.

Shahar Attias

Coach
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iGaming industry's leading CRM & VIP specialist with 2 decades of experience and more than 150 projects with online gambling operator.

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